HDWool
Even with 3.8 million years of evolution behind it designers within technical outdoor brands were still hesitant to specify wool as an insulator. The task of this job was to persuade the trade that the natural solution is up to the job. HD Wool offer the proven way to stay warm on the hills.
Client: HDWool
“A natural answer to a problem that’s as old as the hills. HDWool®’s active insulation provides unrivalled moisture management in all weathers. It takes the wet in its stride, is light, tough and breathes when things get active and start to heat up. The great all-rounder, it’s natural, biodegradable and durable. Technical insulation designed by millions of years of evolution, HDWool® is proven.”
Supporting photography, shot on a farm in Leicestershire that supplies HDWool with the finest wool.